PRIMROSE

Feminine florals set against a blank white or black canvas will never go out of style, which is why our Primrose swimwear collection is a sunny day favourite year after year. Embrace the essence of spring in a gentle blossom bikini or one-piece from our Primrose collection today. 

Primrose bikini tops in so many supportive styles

Made from soft stretch-resistance fabric imported from Spain, we have a wide range of bikini top styles in our unique Primrose design. Featuring underwire and soft band support, our boost bra and longline bikini top styles are both comfortable and stylish. If you’re looking for bikini tops for larger busts, our E-F cross-over bikini top includes boning and underwire support. 

Coordinating bikini bottoms 

Whether you prefer a low-waist style or a vintage-inspired cut, our range of Primrose bikini bottoms has something for everyone. For a classic style that you can mix and match with a bikini top from any one of our collections, our regular bikini bottoms are a must-have. If you’re looking for something with more detail, our hipster tie-side and twin strap bottoms will be right up your alley. From mid-waist to hipster and regular cuts, take your choice from our wide range of Primrose bikini bottoms online today. 

Flattering one-pieces 

Offering extra coverage in the same summertime pattern, our range of Primrose one-pieces are classy and comfortable. With a dainty ladder lace detail around the waist, these one-pieces are flattering on all female physiques. For those who are looking for a one-piece swimsuit with extra lift, the Primrose D-E underwire one-piece includes boning and lycra cup support in the same gorgeous print. 

Shop the Primrose collection today

With various sizes and flattering styles available, the Primrose swimwear collection is bound to be your new summertime favourite. Order today and enjoy free delivery nationwide on all orders over $100.